›› Face to Face Contact
REO has always been a ‘hands on’ organisation with an emphasis being placed on getting out there and meeting customers and prospects. The REO motto is ‘we follow the customer’ it could equally be ‘we visit the customer’
New marketing principles concentrate on the minimal amount of actual human contact and with information able to be so easily published on-line there is easy justification for this. However no large contracts are signed on-line and we would all do well to remember that, paradoxically they can be won and lost and so whilst the human element remains key an effective and impressive web presence is the modern substitute for arriving for a meeting on time with your tie straight!.